Interview Spotlight : Tracy Negoshian

S: How did you decide to launch your own line?

T: My creative direction for launching my own line came from my experience as a personal shopper in Palm Beach, FL.  I was always outfitting my clients in designer collections found on Worth Avenue however my budget didn’t allow for these high-end designers to be in my personal wardrobe.

The TRACY NEGOSHIAN brand offers high-end designs and great quality at an affordable price point.
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S:What was your inspiration for the summer 2013 collection?
T: Because I can never ‘clock out’, my mind often seems to wonder and I find myself drifting away to paradise.  Summer ’13 is all about creating your ‘paradise’ from the floral tropics to exploring what’s beneath the beautiful turquoise waters.  We set the tone this summer with our florals & sea-life with a feminine flair.
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S: What advice do you have for young female entrepreneurs?
T: Never give up!  Set your goals and be determined to surpass each by not allowing anyone to stand in the way of your dreams!
A quote I strongly believe in: “There’s no need to be perfect to inspire others. Let others get inspired by how you deal with your imperfections.”
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S: What is your favorite way to relax?
T: In this business, travel is a must!  With that being said, I enjoy being home.  Family is important to me so I spend a lot of my ‘down’ time with them and I also enjoy taking Rudy (my golden retriever) on long strolls-leaving my cell at home and just taking in the light breeze and water views in downtown St. Petersburg.
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S: If you could pick one dress from your summer 2013 collection to wear, which would it be?
T: Like Rachel Zoe, I’m a maxi dress lover! The Rihanna is definitely my go-to dress this summer! Great to dress up or wear casual but nonetheless still look put together! The Rihanna Horsn’ Around Maxi dress is effortless style at its best! Not to mention, it’s a flattering style for any body type!
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Don’t forget to enter the amazing giveaway with Tracy Negoshian for a chance to win the dress of your choice from the Summer Collection!

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